SEVENFRIDAY

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SEVENFRIDAY – SPACES “Must-Visit Places”

For those unfamiliar with SEVENFRIDAY, they primarily sell distinctive best replica watches, while also offering an increasingly diverse range of eyewear, bracelets, and limited-edition apparel. However, this isn’t the brand’s core driving force—people.

SEVENFRIDAY has revolutionized the traditional etiquette of the “watch” industry in a refreshing way, advocating for people to live life to the fullest—a philosophy worth striving for. It was this philosophy that inspired the team to conceive of Spaces, a vibrant world where like-minded individuals can step into and experience a new lifestyle.

“Seeing is believing,” says founder Dan Niederer. “We want people to feel our energy and interact with us, and that’s where the idea for Spaces comes from.” https://www.whereguidewatch.com

Collaborating with local street artists and various art movements to shape their design aesthetic, and partnering with local musicians/DJs and food experts to host event parties and new product launches, have become their go-to tactics, attracting a growing number of loyal customers and curious potential clients.

“The key is that we don’t place the products directly in front of people. Retail elements are important, but they are very subtle, merely an adjunct to our spatial concept and design,” Niederer said. “We want people from different cultural backgrounds to feel comfortable and at ease here, rather than being scrutinized. These spaces are designed for people to gather with family and friends and enjoy quality time together.”

SEVENFRIDAY’s interior architecture and design subtly echo the products, capturing the brand’s vibrant and fluid pulse. To this end, SEVENFRIDAY collaborated with the award-winning London-based design firm BusbyWebb to create the visuals for the latest product collection. The grand opening of the Shanghai store on September 25th marks a significant step forward in this process. chronowrist.ru

James Coates, Interior Design Director at BusbyWebb, stated, “Our concept was to create a unique retail experience by showcasing the internal workings of the space, much like a timepiece. We upgraded existing products and used rich textural layers to fully reveal the building’s structural framework, creating a sophisticated ‘industrial’ feel while remaining consistent with the SEVENFRIDAY brand.” He added, “We needed to create a distinctive environment, a more multifunctional social space where customers can immerse themselves in the brand experience or leisurely enjoy coffee, beer, or food.”

With the construction and preparation of more “spaces,” customers will be able to enjoy numerous activities and experiences in these environments—definitely worth a visit if you and your friends/colleagues are nearby. Shopping replica watches